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Lucy Holmes is a tech writer here at Optimax, where she works closely with our design and development team to turn technical website topics into clear, useful content for business owners. With a background in Information Technology (Web Systems) from RMIT University and several years of agency experience, Lucy writes about website performance, UX best practices, SEO fundamentals, and practical ways AI is being used in modern web projects. She also spends time testing new AI tools, keeping across accessibility standards, and building small side projects to trial new frameworks. When she is not writing, she is usually out hiking or taking photos, often well away from decent mobile reception.